《发短信拯救生命》演讲稿
编辑:zhangyanqing 成考报名 发布时间：03-22 阅读：
《发短信拯救生命》演讲稿
To most of you, this is a device to buy,sell, play games, watch videos. I think it might be a lifeline. I thinkactually it might be able to save more lives than penicillin.
对大多数人来说，这件设备是用来买、卖、用来玩游戏 用来看视频的。 我却认为这可以成为一条生命线 我认为它能拯救比盘尼西林 更多的生命。《发短信拯救生命》演讲稿。
Texting: I know I say texting and a lot ofyou think sexting, a lot of you think about the lewd photos that you see —hopefully not your kids sending to somebody else — or trying to translate theabbreviations LOL, LMAO, HMU. I can help you with those later. But the parentsin the room know that texting is actually the best way to communicate with yourkids. It might be the only way to communicate with your kids.
短信：我知道，说道“短信”，很多人会想到色情短信 很多人会想到自己看到过的那些不雅照片 — 但愿那不是你们自己的孩子在发給別人 — 又比如试图去弄懂那些缩写 LOL, LMAO, HMU, 我一会儿可以为你们解答它们。 但在座各位当中为人父母的 都知道短信其实是 与孩子沟通的最好方式也许是沟通的唯一方式
(Laughter)
(笑声)
The average teenager sends 3,339 textmessages a month, unless she's a girl, then it's closer to 4,000. And thesecret is she opens every single one. Texting has a 100 percent open rate. Nowthe parents are really alarmed. It's a 100 percent open rate even if shedoesn't respond to you when you ask her when she's coming home for dinner. Ipromise she read that text. And this isn't some suburban iPhone-using teenphenomenon. Texting actually over indexes for minority and urban youth. I knowthis because at DoSomething.org, which is the largest organization forteenagers and social change in America, about six months ago, we pivoted andstarted focusing on text messaging. We're now texting out to about 200,000 kidsa week about doing our campaigns to make their schools more green or to work onhomeless issues and things like that. We're finding it 11 times more powerfulthan email. We've also found an unintended consequence. We've been getting textmessages back like these. "I don't want to go to school today. The boyscall me faggot." "I was cutting, my parents found out, and so Istopped. But I just started again an hour ago." Or, "He won't stopraping me. He told me not to tell anyone. It's my dad. Are you there?"。《发短信拯救生命》演讲稿。
青少年平均每月发送3339条短信 如果是个女孩儿，则会接近4000条 这里的奥秘是她会去读每一条短信短信拥有100%的阅读率 现在爸爸妈妈们可真要竖起耳朵了 短信有100%的阅读率就算她不回复 当你问她什么时候回家吃饭 我保证她读了这条短信 这可不是什么郊区iPhone青少年用户现象 短信的这一现象也覆盖到了未成年人和城市青年 我了解这些，是因为DoSomething.org网站 它是全美最大的 青少年与社会变革组织六个月前，我们发起了一项活动 并且开始关注短信 目前我们每周大约向200,000个孩子发送 关于绿色校园运动的短信或者类似关于无家可归者的一些议题 我们发现短信比电子邮件有效11倍 我们也得到了一个出乎意料的结果 我们收到这样一些短信回复 “今天我不想上学了。 男孩们叫我同性恋佬。” “我尝试割腕，父母发现了，我就停了下来。 但一个小时前我又割腕了。” 或者“他不停地强暴我。他警告我不许跟别人说。 他是我爸爸。你们能帮我吗?”
That last one's an actual text message thatwe received. And yeah, we're there. I will not forget the day we got that textmessage. And so, it was that day that we decided we needed to build a crisistext hotline. Because this isn't what we do. We do social change. Kids are justsending us these text messages because texting is so familiar and comfortableto them and there's nowhere else to turn that they're sending them to us. So,think about it, a text hotline; it's pretty powerful. It's fast, it's prettyprivate. No one hears you in a stall, you're just texting quietly. It's realtime. We can help millions of teens with counseling and referrals. That'sgreat. But the thing that really makes this awesome is the data. Because I'mnot really comfortable just helping that girl with counseling and referrals. Iwant to prevent this shit from happening. So, think about a cop. There'ssomething in New York City.
最后这条短信是我们真正收到过的当然了，我们能帮她。 我不会忘记收到这条短信的那一天 那一天，我们决定 我们必须建立一条危机短信热线 这本不是我们的主业 我们是做社会变革的 孩子们发给我们这些短信因为短信是他们最熟悉和感觉舒服的沟通方式 而且他们没有别人可以投靠 他们就发给了我们 想想看：短信热线。它其实相当强大 快速，私人 没人听得到，你只是默默地打字实时 我们帮助上百万青少年，提供咨询或是引荐 这非常好 但真正让这件事变得不凡的是数据 因为光帮助那个女孩还不够 仅仅提供咨询咨询和引荐是不行的 我想从源头上预防这种烂事让我们想想COMP 纽约市警察们做到的 实例。
The police did it. It used to be just guesswork, police work. And then they started crime mapping. And so, they startedfollowing and watching petty thefts, summonses, all kinds of things — chartingthe future essentially. And they found things like, when you see crystal methon the street, if you add police presence, you can curb the otherwiseinevitable spate of assaults and robberies that would happen. In fact, the yearafter the NYPD put Comp Stat in place, the murder rate fell 60 percent. So,think about the data from a crisis text line. There is no census on bullyingand dating abuse and eating disorders and cutting and rape — no census. Maybethere's some studies, some longitudinal studies, that cost lots of money andtook lots of time. Or maybe there's some anecdotal evidence. Imagine havingreal time data on every one of those issues. You could inform legislation. Youcould inform school policy. You could say to a principal, "You're having aproblem every Thursday at three o'clock. What's going on in your school?"You could see the immediate impact of legislation or a hateful speech thatsomebody gives in a school assembly and see what happens as a result. This isreally, to me, the power of texting and the power of data. Because while peopleare talking about data, making it possible for Facebook to mine my friend fromthe third grade, or Target to know when it's time for me to buy more diapers,or some dude to build a better baseball team, I'm actually really excited aboutthe power of data and the power of texting to help that kid go to school, tohelp that girl stop cutting in the bathroom and absolutely to help that girlwhose father's raping her.
曾经警察的工作有如猜谜后来他们开始绘制犯罪地图 然后开始跟踪和监视 小偷、传票、这类事情 从本质上描绘未来 他们发现 当街上出现大麻 如果加强警员巡逻 就能抑制比如那些可能发生的 攻击和抢劫事件的犯罪。事实上 纽约警察署实施情报制导(Comp Stat)一年后 谋杀案发生率降低了60个百分点 我们来想想危机短信热线的数据 这些事项是没有统计数据的：欺侮事件、交友暴力 饮食失调、自杀 、强奸…… 没有统计数据 也许有一些研究，一些跟踪研究 需要花费很多金钱和时间 也许有一些轶事般的证据 想象一下，拥有实时数据 在上述每一个事项上你可以通知法律部门 你可以通知学校 你可以告诉校长 “你们学校每周四下午三点都有问题。 发生什么事了?” 你可以看到法律部门的立即行动 或是学校教职工大会上某个充满恨意的演讲 然后看看结果如何 这对我来说 就是真的短信和数据的力量因为当人们谈论的数据 关于Facebook 为我找到三年级的同学 或者是让Target超市知道我什么时候该买尿布了或者是让一些纨绔子弟成立一个更好的棒球队 我真正在乎的却是数据和短信的力量 帮助那个收到欺凌的孩子去上学 帮助那个在浴室里割腕的女孩 帮助那个受到亲生父亲强奸的女孩
Thank you.
谢谢大家